CASE STUDY
Thecase.
- THE CHALLENGE01
Artcade had to be understood in one look: an exhibition, but playful; digital, but physical.
- THE IDEA02
A brand that plays like an arcade: bright, interactive and full of light.
- WHAT WE DID03
- 360° brand identity
- Signage and wayfinding
- Interactive and digital content
- Launch communication
- THE RESULT04
A playful sensory universe with a brand that feels like the visit itself.
ARTCADE / THE VISUAL WORLD
TheBranding.
01 / 06SWIPE TO EXPLORE